TAG Heuer marks 10 years with Red Bull by launching £1,900 special edition F1 watch

TAG Heuer has launched a special edition Formula 1 Solargraph watch to commemorate 10 years as an official partner of Oracle Red Bull Racing. The piece, priced at £1,900 (approximately $2,250), went on early sale to US-based buyers on 20 October, timed to coincide with the United States Grand Prix at the Circuit of the Americas in Austin, Texas.

The watch draws directly from Red Bull’s livery for its aesthetic. It features a deep blue sunray-brushed dial, white hour and minute hands, and a yellow seconds hand — a nod to the team’s signature colour palette. The blue bidirectional bezel is constructed from TAG Heuer’s TH-Polylight material, and the case measures 38 mm.

TAG Heuer CEO Béatrice Goasglas marked the occasion with a statement reflecting on the partnership’s shared history. “Ten years ago, TAG Heuer and Oracle Red Bull Racing came together around a simple conviction: every fraction of a second matters. Since then, we have shared podiums, titles and the same relentless drive to win,” she said. “This special edition celebrates that journey while looking firmly ahead. With its 38 mm case and Solargraph movement, it brings the energy of the grid to a new generation of watch enthusiasts, for whom racing is as much a culture as a sport.”

TAG Heuer has served as Red Bull’s official timekeeper, official watch partner, and team performance partner since 2016.

The release arrives at a challenging moment on track for Red Bull. The team heads into the United States Grand Prix fourth in the constructors’ standings with 332 points, sitting 246 points behind championship leaders Mercedes. Max Verstappen, who carries back-to-back wins from the Bahrain Grand Prix in Malaysia and the Singapore Grand Prix, is fourth in the drivers’ standings on 221 points. Team-mate Isack Hadjar sits eighth with 97 points.

The United States Grand Prix is scheduled to run at the Circuit of the Americas from 23 to 25 October.