Scholes slams Man United's £10m 'All or Nothing' deal as 'anything worse' for players
Paul Scholes has criticised Manchester United's reported record-breaking deal with Prime Video for an 'All or Nothing' documentary series covering the 2026/27 season, warning it will pile extra pressure on manager Michael Carrick. Former team-mate Nicky Butt echoed the concern.
Paul Scholes has hit out at Manchester United’s reported record-breaking documentary deal with Prime Video, saying he ‘couldn’t think of anything worse’ from a player’s perspective, as the club prepares to feature in the next instalment of Amazon’s All or Nothing series during the 2026/27 season.
United have agreed a fee believed to exceed £10 million for the project — surpassing what Arsenal, Manchester City and Tottenham Hotspur received for their own editions and making it, according to sources at Old Trafford, the highest sum ever paid for a documentary covering a single professional football club.
Speaking on the podcast The Good, The Bad and The Football, Scholes acknowledged the appeal for supporters while expressing reservations about the impact on those inside the dressing room. “For a fan, they are brilliant to watch,” he said. “I watched the Arsenal one. Not for the player — the players and the manager probably won’t like it — but for fans watching, it’s amazing. You learn a lot of stuff.”
Scholes drew on his experience at Salford City, where behind-the-scenes content is already a regular feature. “We have a YouTube channel that interviews players and managers all the time — they’re in the dressing room,” he said, before adding that the format does carry real consequences for staff: “The manager has to clear it because there’s stuff at half time, you’re b**ing people, or what have you.”
His primary concern, however, was the added scrutiny it places on manager Michael Carrick. “Yeah, probably it is extra pressure,” Scholes said when asked directly about Carrick’s position.
Former United academy director Nicky Butt shared the sentiment. “I would not like it, but the fans want so much connection with them,” he said. Scholes was blunter still: “As a player, I couldn’t think of anything worse.”
Despite his reservations, Scholes conceded the line between private and public has already blurred considerably at elite clubs. “Everyone films everything anyway, even when you see team talks — people are filming them with their phone for the apps and everything,” he said. “Some of the stuff Arteta did, I thought was brilliant.”
United had previously received a proposal for a similar series in 2023 during their pre-season tour of the United States, but no deal was struck at that stage.
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